Put Your Website to Work! This 2-hour seminar provides an overview of all components of a full web marketing strategy. This introduction session will define campaign types and how they can be built, marketed, and measured for performance and return on investment.
Topics include:
overall strategy for web presence, generating traffic, communication, and connecting.
Deliverables:
After leaving this session you will be able to answer the following questions:
1. What is possible from online marketing?
2. Why is online marketing important, and who should be doing it?
3. What creates a successful online marketing strategy?
4. How can online marketing affect my bottom line?
5. What fundamentals need to be considered in creating my online marketing strategy?
6. Where should I start with building my online marketing strategy?
Who should attend?
For those already marketing online - it’s a chance to learn how to measure your current campaigns and identify new opportunities.
For those just beginning the process - it’s a unique opportunity to get a thorough understanding of the options available to you and what you should be doing right now.
Registration
$99.00 per person
See the right column for the upcoming workshop.
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